[reitred] Amazon Ads to Skyrocket Your Author Career
Buy now
Learn more
Access the most up-to-date-version of this course!
Get the most up-to-date course material here!
Lessons to watch for most recent 2020 updates
Introduction to Amazon ads
Introduction and Welcome
Benefits of running Amazon ads
How Amazon ads sky-rocketed my writing career
Why there's never been a better time to run amazon ads
Types of ad placements
Sponsored product ads
Other types of Amazon ads
Accessing your Amazon ads dashboard
How to run Amazon ads if you aren't publishing your book to KDP yourself
Simple sponsored product ads
What are sponsored ads
Creating your first sponsored product ad
Text for your sponsored ad
Looking at stats (and why auto targeting is so great)
Creating your sponsored product ad with suggested keywords
Keyword sponsored product ads
Sponsored ads with genre keywords
Sponsored ads with author keywords
Finding keywords with Publisher Rocket
Finding (and formatting) keywords from Amazon
Finding keywords with Yasiv and also-boughts
Even more places to find keywords
Places to find keywords to target (text version)
Links to resources mentioned in these videos (text version)
Targeting by interest
Targeting by category
Targeting specific products
Finding books and authors to target
Benefits of targeting by product
Easy ways to compile product lists
Analyzing your results
Metrics you should be tracking
NEW: Analyzing your ads (Introduction)
Using portfolios to stay organized
NEW: Bidding Strategies
NEW: When and how to adjust your bids
Accounting for series read-through
Accounting for KU income
Shortcut for authors who hate math
How to calculate your read-through rate (text version)
How to calculate your book's value if it's in KU (text version)
Live walk-through of Amazon ad analysis
Optimizing your ads
Troubleshooting your Amazon ads
When your ads just won't turn on
What to do when nothing works
Mistakes authors make with Amazon ads
Scaling up
Conclusion and Bonus Material
Wrapping it up
Your ad launch checklist
Ad launch checklist (text version)
Optional: Advantage accounts and headline ads
Optional: In-depth testing of Amazon reporting accuracy
Optional: Amazon ads vs. Facebook ads (pros and cons of each)
Ready for more? Dive into the Mastering Facebook Ads course today.
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Course
Section
Lesson
How to calculate your read-through rate (text version)
How to calculate your read-through rate (text version)
[reitred] Amazon Ads to Skyrocket Your Author Career
Buy now
Learn more
Access the most up-to-date-version of this course!
Get the most up-to-date course material here!
Lessons to watch for most recent 2020 updates
Introduction to Amazon ads
Introduction and Welcome
Benefits of running Amazon ads
How Amazon ads sky-rocketed my writing career
Why there's never been a better time to run amazon ads
Types of ad placements
Sponsored product ads
Other types of Amazon ads
Accessing your Amazon ads dashboard
How to run Amazon ads if you aren't publishing your book to KDP yourself
Simple sponsored product ads
What are sponsored ads
Creating your first sponsored product ad
Text for your sponsored ad
Looking at stats (and why auto targeting is so great)
Creating your sponsored product ad with suggested keywords
Keyword sponsored product ads
Sponsored ads with genre keywords
Sponsored ads with author keywords
Finding keywords with Publisher Rocket
Finding (and formatting) keywords from Amazon
Finding keywords with Yasiv and also-boughts
Even more places to find keywords
Places to find keywords to target (text version)
Links to resources mentioned in these videos (text version)
Targeting by interest
Targeting by category
Targeting specific products
Finding books and authors to target
Benefits of targeting by product
Easy ways to compile product lists
Analyzing your results
Metrics you should be tracking
NEW: Analyzing your ads (Introduction)
Using portfolios to stay organized
NEW: Bidding Strategies
NEW: When and how to adjust your bids
Accounting for series read-through
Accounting for KU income
Shortcut for authors who hate math
How to calculate your read-through rate (text version)
How to calculate your book's value if it's in KU (text version)
Live walk-through of Amazon ad analysis
Optimizing your ads
Troubleshooting your Amazon ads
When your ads just won't turn on
What to do when nothing works
Mistakes authors make with Amazon ads
Scaling up
Conclusion and Bonus Material
Wrapping it up
Your ad launch checklist
Ad launch checklist (text version)
Optional: Advantage accounts and headline ads
Optional: In-depth testing of Amazon reporting accuracy
Optional: Amazon ads vs. Facebook ads (pros and cons of each)
Ready for more? Dive into the Mastering Facebook Ads course today.
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